E04: Building Community Awareness: The Role of Media in Workforce Development

This episode features a conversation with Jennifer Richardson, owner of Richardson Media as she discusses storytelling and media engagement in promoting workforce development initiatives. Jennifer, a former journalist turned media company owner, shares experiences collaborating with workforce boards and educational institutions to highlight programs like Team Oregon Build and Nurturely. The conversation covers the challenges and benefits of marketing publicly funded programs, visual storytelling, and strategies for organizations to share their stories with the community.