Driving Growth Through Retention and Expansion (and How AI can Help)
About this episode
This week's show is entitled, "Driving Growth Through Retention and Expansion (and How AI can Help)" and my guest is Anastasia Pavlova, Founder & CMO at Bold GTM: Go-to-Market & Revenue Marketing Consulting.
Tune in to Learn:
- How to leverage B2C strategies to enhance B2B marketing by focusing on customer-centric fundamentals.
- How data-driven segmentation cab improve customer retention and reduce churn.
- Why you must Prioritize customer retention efforts over acquisition to cut costs and drive growth.
- The importance of fostering collaboration between marketing and customer success teams for improved customer engagement.
- How AI helps with it all!
Listen Now | Watch the video HERE | Read the Transcript on the Heinz Marketing blog.
Matt interviews the best and brightest minds in sales and Marketing. If you would like to be a guest on Sales Pipeline Radio send an email to [email protected].
Sales Pipeline Radio was recently listed as one of 30 Best Sales Management Podcasts and Top 60 Sales PodcastsGet every episode summarized
Each time Sales Pipeline Radio publishes, we email you a written briefing from the transcript — the topics, who appeared, and any specific claims, with the ad reads skipped.
Email me new episodesFree for 3 shows. No card needed.
Hosts & guests
No transcript yet
This episode has not been transcribed. Request it and it moves to the front of the queue.
More episodes
More from Sales Pipeline Radio
Standing Out in a Commoditized Market
Sales Pipeline Radio
Harness Event Energy: Driving Growth Through Live Connections
Sales Pipeline Radio
Fix the Disconnect: Aligning Sales, Marketing, and Events to Drive Growth
Sales Pipeline Radio
Face-to-Face in an AI World: CAIS on Event-Led Growth
Sales Pipeline Radio