
DM Update with Brianne Baggetta and Sarah Hodges!
About this episode
In this Marketing Over Coffee:
Learn about the latest on the direct mail front with Bri and Sarah from The Mailworks!
Brought to you by our sponsors: Notion and LinkedIn
Talking with Brianne Baggeta, President and CEO and Sarah Hodges, Director of Client Relations from The Mailworks
Rebounding strong from Covid
Market trends: transactional mail, commercial space, retail, and marketing
Paper pricing stabilizing
Working the house list to keep customers warm - house lists are considerably larger than they were 10 years ago
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Cutting edge service with the customer portal
Postcard strategies and avoiding the price point trap
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Making the Inc 5000 Fastest Growing right in time for their 40th Anniversary!
Doing more to take advantage of cross-channel in 2024
How will 2024 elections affect DM and client timelines?
Headway App for book summaries
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