Diversity in Marketing: Creating Inclusive Workplaces One Team at a Time
About this episode
KEY CONCLUSIONS
1. Diverse marketing teams lead to better campaigns. Inclusive marketing practices can attract a wider audience.
2. Age diversity within a Marketing team is crucial for understanding different audiences.
3. Equity implies different responses to different needs. Offering the same treatment or resources to everybody can sometimes be the unequitable thing to do. Jaysica explains why.
4. Research is essential for developing effective EDI policies.
5. Empathy and kindness are vital in workplace interactions.
6. Diversity enriches the workplace and enhances creativity as people bring different insights and experiences to the table.
Get every episode summarized
Each time Your Marketing Big Sister publishes, we email you a written briefing from the transcript — the topics, who appeared, and any specific claims, with the ad reads skipped.
Email me new episodesFree for 3 shows. No card needed.
Hosts & guests
No transcript yet
This episode has not been transcribed. Request it and it moves to the front of the queue.
More episodes
More from Your Marketing Big Sister
Preparing for Life After Uni - Portfolios, Job Hunting and a Healthy Dose of Aud...
Your Marketing Big Sister
Storytelling Extraordinaire - Meena McDonald - Shares Her Tips for Good Marketin...
Your Marketing Big Sister
Don't Want to Step into Leadership Positions? Do This Instead.
Your Marketing Big Sister
The Power of Building Credibility in Marketing ft Margaux Grasso (Marine Biologi...
Your Marketing Big Sister