
businessOct 25, 202219:11pending
Developer Marketing at a startup with Zivit Katz from Zigi
About this episode
Zivit Katz is the VP of Marketing at Zigi. Zigi is an AI-powered personal assistant for developers. By managing your dev workflow and handling all your mundane, non-programming tasks across multiple apps directly from Slack.
What we cover
- Marketing at Zigi
- The market and users
- Learning the right language
- Understanding the developer
- The importance of marketing plans
Where to hear from Zivit
Get every episode summarized
Each time Scaling DevTools publishes, we email you a written briefing from the transcript — the topics, who appeared, and any specific claims, with the ad reads skipped.
Email me new episodesFree for 3 shows. No card needed.
Hosts & guests
No transcript yet
This episode has not been transcribed. Request it and it moves to the front of the queue.
More episodes
More from Scaling DevTools

Siddhartha Borah from Brackett: teaching agents work that was never written down...
Scaling DevTools
Sep 3, 202610:58failed

James Arthur from ElectricSQL - agents are data, not compute (Heavybit DevGuild)
Scaling DevTools
Aug 27, 202611:43pending

Dave Fletcher from LeadDev: what engineering leaders want from AI
Scaling DevTools
Aug 20, 202612:36pending

Dennis Pilarinos from Unblocked: context for AI coding agents
Scaling DevTools
Aug 17, 202618:29pending