
educationApr 6, 202322:43pending
Demystifying Data Integration
About this episode
Phil Duffield, VP, UK, The Trade Desk speaks to Dom Kozak, Head of Programmatic, JCDecaux UK about the power of data integration in prDOOH and how to best leverage data as part of an omnichannel strategy.
Hosted on Acast. See acast.com/privacy for more information.
Get every episode summarized
Each time Life in Programmatic Digital Out-of-Home publishes, we email you a written briefing from the transcript — the topics, who appeared, and any specific claims, with the ad reads skipped.
Email me new episodesFree for 3 shows. No card needed.
Hosts & guests
No transcript yet
This episode has not been transcribed. Request it and it moves to the front of the queue.
More episodes
More from Life in Programmatic Digital Out-of-Home

The JCDecaux Programmatic DOOH Live Awards 2025
Life in Programmatic Digital Out-of-Home
May 13, 202522:25pending

Why an Omnichannel Approach to pDOOH Drives Incremental Performance
Life in Programmatic Digital Out-of-Home
Apr 22, 202531:04pending

The Secrets to Success in pDOOH? Omnichannel Planning, Activation, Optimisation,...
Life in Programmatic Digital Out-of-Home
Apr 16, 202533:01pending

How to Maximise the Effectiveness of Airport Advertising with Programmatic Targe...
Life in Programmatic Digital Out-of-Home
Apr 1, 202529:48pending