Debra Helwig: How Strategic Internal Communications Power Growth & Retention | Gear Up For Growth
About this episode
Keep employees engaged and connected with transparency and beauty.
Gear Up for Growth
With Jean Caragher
For CPA Trendlines
“In many organizations, there’s a great gulf in between employees doing the work, with no idea of the conversations happening with clients or recruits,” says Debra Helwig, Internal Communications and Events Director at Pinion, during her appearance on Gear Up for Growth, hosted by Jean Caragher of Capstone Marketing.
“Internal communication can help bridge that gap and make sure the story makes sense to everyone, and that it’s consistent.”
- More Gear Up for Growth here. | More Jean Caragher here | Get her best-selling handbook, The 90-Day Marketing Plan for CPA Firms, here | More CPA Trendlines videos and podcasts here
Helwig shares two critical takeaways for CPA firm leaders.
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