Daily Mail Unifies Global Home, Boosts International Reach

0:00On April 21st, Daily Mail just flipped the switch to a new global home at DailyMail.com, pulling all their digital brands together under one roof too. Hit audiences worldwide from a single spot. This move cranks up their international reach and smooths things out for U.S. advertisers who often hit roadblocks with foreign domains. No more of that. Hassel Readers won't skip a beat. Hit up DailyMail.co.uk and an auto redirect straight to the dot conversion, keeping the look, content, and navigation. Exactly the same. Execs are hyped to publisher, Danny Groome calls it a big step toward top tier experiences and faster growth in readers and subs, while North America. President Greta Lawn points to booming U.S. audiences and better ad partnerships. With this unified setup locked in, DailyMail's prime to dominate news and entertainment on the world stage, so stay tuned for how it boosts there.