Creating Content That Works with James Orsini and Doing LinkedIn Lives with Rhett Power

Genuine content is what works. Being President at The Sasha Group which is a VaynerX company, James Orsini believes that when it comes to standing out, we need to be ourselves and not worry so much about being correct. James works alongside serial entrepreneur Gary Vaynerchuk and leads The Sasha Group in helping small businesses reach explosive growth potential. Today, he talks about creating content that works, the difference between branding and sales, how to go about finding a COO, and what it takes to be successful as an employee and as a person.

Meeting new people and growing your network is critical to any kind of success. Doing LinkedIn videos real-time helps you do just that. Bestselling author and small business advisor Rhett Power talks about doing LinkedIn Lives and the kind of engagement you’re going to get using it. He also touches on the collaborative coaching and leadership book he’s doing with three other executive coaches.

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