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Cracking the Code on Scalable Customer Care in the Car Business | Industry Spotlight
About this episode
Welcome to Industry Spotlight—a focused series hosted by Sam D’Arc, highlighting standout dealerships and innovative companies, and exploring the trends driving success in today’s automotive market. Today, Sam sits down with Scott Traylor, Vice President of Sales at Mia, and Tom Eggers, CMO of Covert Auto Group.
This episode of the Car Dealership Guy Podcast is brought to you by Mia:
Mia - Your 24/7 AI receptionist who speaks like a human, not a robot. No more "press 1" - just natural conversations for sales, service, and support. She handles everything from car shopping to appointment scheduling in multiple languages, while integrating with your systems. Never miss another lead. https://carguymedia.com/4lgIJje
Need help finding top automotive talent? Get started here: https://www.cdgrecruiting.com/
Interested in advertising with Car Dealership Guy? Drop us a line here: https://cdgpartner.com
Interested in being considered as a guest on the podcast? Add your name here: https://bit.ly/3Suismu
Topics:
01:44 What drove Covert's record success?
03:04 Biggest digital lead challenges?
03:56 Why phone calls frustrate dealers?
07:59 How AI improves call management?
14:03 Overcoming AI implementation hurdles?
20:39 Best proactive problem-solving tactics?
24:33 Measuring AI's dealership impact?
26:54 AI demo - how convincing?
31:51 Future AI applications in auto?
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