
Content Creation and Marketing for Connection w/ Scott Murray
About this episode
How do you stand out from the online crowd?
Meet Scott Murray!
Scott specizalises in content strategies designed to create contrast in crowded spaces and connections with modern audiences. He helps B2C and B2B content stand out using innovating frameworks and communication strategies.
So many wonder why they create content but most of it hardly connects with anyone. If your content looks exactly the same as millions of others', it's a no-brainer. Scott is here to help you determine why no matter how often you post, it just does not connect with audiences.
Scott is also the co-author of "The Most Amazing Marketing Book Ever" - a bestseller championed by Mark Schaefer with 30 other global marketing experts.
Key Points:
- how to capture people's attention
- creating meaningful connection
- what do content consumers prefer?
- how to humanize communication online
- where businesses go wrong in their marketing strategies
- standing out in the world of templates
- how to truly engage your audiences
- the STAMP Framework for content creation
...and so much more!
Connect with Scott:
Website: https://scottmurrayonline.com
Additional Resources:
"The Most Amazing Marketing Book Ever" by Mark Schaefer and Friends on Amazon
Listen to the Podcast, subscribe, leave a rating and a review:
Apple: https://podcasts.apple.com/us/podcast/content-creation-for-connection-w-scott-murray/id1614151066?i=1000655271902
Spotify: https://open.spotify.com/episode/5fmPSzXiYmU60IcFiGWuvh
YouTube: https://www.youtube.com/watch?v=ePLaOH3lvN0
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