Conscious Design with Ian Peterman

The world we design for is the world we get. That's why we are excited to share this episode with you featuring designer Ian Peterman. Ian's firm specializes more in the products that we fill our homes with than the actual design of a property, but the underlying design philosophy is one and the same: creating environmentally and socially just products, brands, and companies.

In this episode Ian introduces listeners to the "conscious design" category and gives us highlights into how both large and small companies are beginning to redesign their products, packaging, and supply chains. For some it is easy to begin from scratch, for others it is a multi-year journey to unravel a complicated, opaque global supply chain.

Be sure to visit the Peterman Design Firm, read Ian's book "Conscious Design", or tune into his podcast of the same name, "Conscious Design Podcast."

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This episode was sponsored by Wise Matter: Healthy materials for people, home, and environment. Wise Matter offers free 30-minute consultations for homeowners, architects, designers, and contractors that are looking to create healthy indoor environments through materials, furnishings, and finishes.

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This podcast isn’t just about ideas—it’s about action. From these conversations, two organizations have emerged to bring regenerative real estate to life:

Latitude Regenerative Real Estate is the world’s first regenerative-focused real estate brokerage, dedicated to aligning values-driven buyers and sellers. With a strong presence in the Pacific Northwest and Great Lakes regions, Latitude also supports purpose-driven developments across North America through strategic marketing and branding services. If you're looking to buy, sell, or amplify a regenerative project, Latitude is your trusted partner.

Hamlet Capital is an investment and development firm committed to building resilient communities rooted in working farms. If you’re developing an agrihood or conservation community, we’d love to hear from you. Together, we can turn visionary ideas into thriving, place-based investments.