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newsApr 7, 20261:14

Carolyn Edwards Takes Helm at Westfarms Mall

About this episode

Carolyn Edwards, a seasoned retail operations veteran with over three decades of experience, has been appointed as the new general manager for Westfarms Mall. She previously held the position of area general manager for Simon Premium Outlets in Lee, Massachusetts, and Kittery, Maine. Edwards extensive background in retail operations, management, and marketing, coupled with her roots in Connecticut, makes her an ideal fit for this role. Simon Property Groups decision to hire Edwards signifies their commitment to strengthening leadership and enhancing the malls retail offerings and customer experience.

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Carolyn Edwards Takes Helm at Westfarms Mall

Hartford News Today | 2 Min News | The Daily News Now!

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Full transcript

Hartford News Today | 2 Min News | The Daily News Now!Carolyn Edwards Takes Helm at Westfarms Mall. Machine-transcribed; use the interactive transcript above to jump the player to any line.

Simon Property Group, just named Carolyn Edwards, the new general manager for West Farms Mall, that big shopping spot, straddling Farmington and West. Hartford, she's stepping in to run daily operations, from retailer ties and marketing, to leasing, security, and making sure guests have a top-notch time. Edwards packs over 30 years in retail ops, management, and marketing. Her latest gig was area general manager for Simon Premium Outlets in Lee, Massachusetts, and Kittery Main, so she knows the drill inside out. She got her start right here in Connecticut at WFSB TV, then moved through roles at prime retail, Pennsylvania Real Estate Investment Trust, and even the American Heart Association. A Westfield State University grad living in Massachusetts, she's got deep roots in the game. Simon says this hire underscores their push for strong leadership, and fresh investments to amp up the mall's retail vibe and customer perks. Edwards is pumped to build on West Farms rep as a go-to spot.

With her on board, expect West Farms to keep shining as a community hub, drawing crowds with that elevated shopping edge. I'm Corey with the story, and you've been listening to Hartford News today, AI-powered local news.

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