
About this episode
It’s been almost a year since Canada’s Online News Act was passed, and in response Meta blocked links to Canadian news on Facebook and Instagram. This has created a void of fact checked articles that meet journalistic standards and ethics on those platforms. As a result, information about wildfires, forestry and forests from respected media sources is not shareable via social media.
We sit down with Joan Baxter from the Halifax Examiner about her recent article on the growing problem of greenwashing in an age of digital information sharing. We discuss the Forest Products Association’s (FPAC) ‘Forestry for the Future’ advertising campaign that’s been proliferating across social media. Joan breaks down how this could be problematic in the absence of independent journalism on Canada’s forests available on those platforms. How can those concerned about Canada’s forests and climate become better at identifying industry public relations materials?
Read Joan's article in the Halifax Examiner.
Make sure to check out the show notes on the podcast webpage for more links and helpful resources.
You can help this community grow by sharing the podcast with your friends.
Elevate how you lead with insight from today’s most influential executives.
Listen on: Apple Podcasts Spotify
Get every episode summarized
Each time The Clear Cut publishes, we email you a written briefing from the transcript — the topics, who appeared, and any specific claims, with the ad reads skipped.
Email me new episodesFree for 3 shows. No card needed.
Hosts & guests
No transcript yet
This episode has not been transcribed. Request it and it moves to the front of the queue.
More episodes
More from The Clear Cut

The Ring of Fire: What’s Really Happening in Northern Ontario?
The Clear Cut

The Clear Cut - Looking Back (& Farewell Kaya 🥹)
The Clear Cut

How Does Forestry Operate in Forest Dependent Communities?
The Clear Cut

Trouble in Alberta’s Headwaters
The Clear Cut