About this episode
In this Marketing Over Coffee:
Learn about Chris' New Thing, SXSW, Google Analytics Goal Details and more!
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Chris' new thing: Brain + Trust Insights - w Katie Lioy
Getting to the 90% of data that's buried in virtual file cabinets
IBM Watson Explorer
SXSW
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Infinite Dial 2018 - Facebook down 15% among 12-34
Leaving the Main Stream for other apps
Google user account data now available for YouTube targeting
IBM Think - More and better APIs
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Retargeting basics - list vs. pixel (cookie)
GA Goal Details - Category, Action, Label, Value
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