
About this episode
Entrepreneurship can be a very lonely road, and that path is often rocky. But to succeed, you must believe in your own vision first. This episode of the Dr. B Podcast features restaurateur Lizeth Morales, president and CEO of El Gordo Restaurants in Jersey City. Lizeth talks about her own journey to entrepreneurship, her 5-year vision for her business, and why as an entrepreneur, you need to be your own biggest cheerleader.
HIGHLIGHTS
- Family history and origin of the El Gordo Restaurants
- Feedback is key in management success
- Community is everything
- Entrepreneurs need to learn how to delegate
- Lizeth's 5-year vision for El Gordo
- Be your own biggest cheerleader
QUOTES
Lizeth: "I am very one on one with my team. I always like to share with them the attributes that I see that they're great at, the things that they need to work on and as well I like to give them a space where they can also give me feedback on how I can improve and what tools I can give them so that they can effective in their jobs."
Lizeth: "I think most entrepreneurs come in, they're wearing so many different hats and the most important hat is the CEO hat and to do that you have to create freedom in your business. To create freedom, you have to delegate."
Lizeth: "Understand your brand really well. Understand who you're marketing to, understand what the vision of your brand is because it will always come back to that. As your brand grows, you're gonna have people that are gonna question it. You're gonna have some that may not believe in it as much so you always have to be your biggest cheerleader, your number one fan."
You can learn more about Lizeth in the links below.
- Website (Business): https://elgordoeatery.com/
- LinkedIn: https://www.linkedin.com/in/lizeth-morales-917b535a/
- Instagram: https://www.instagram.com/missrestaurateur/
If you’re listening to the Dr. B Show Podcast, please subscribe, share, and we’re listening for your feedback. You can also learn more about Dr. Jairo Borja at http://borjaconsultinggroup.com/.
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