ATG 96: How to spark creativity when you feel like there’s none left - my interview with innovation expert Jeremy Utley

Creativity and innovation are commonly viewed as fleeting moments of inspiration that must be grand, life-altering, and totally new. No wonder they can feel so intimidating. But what if they were actually muscles that could be stretched and grown slowly over time with practice?

In this episode Director of Executive Education at Stanford’s acclaimed Hasso Plattner Institute of Design (aka the d.school), Jeremy Utley is here to teach you how to do that. Jeremy is a self-proclaimed “recovering MBA, spreadsheet junkie, and management consultant,” who now studies innovation in large enterprises and startups. In this episode, he’ll teach you how to tap into your Idea Flow, reframe problems, and provoke your imagination so that creativity becomes as natural as learning any other skill.

Jeremy's Book List:
The Idea Factory by Jon Gertner
Shoe Dog by Phil Night
Benjamin Franklin by Walter Isaacson
Where Good Ideas Come From by Stephen Johnson
Creativity Inc by Ed Catmull

In This Episode:
Buy a copy of Jeremy's book IdeaFlow
Listen to Jeremy’s Podcast
Visit Jeremy’s Website: ideaflow.design and jeremyutley.design
Follow Jeremy on Twitter or LinkedIn

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