AppNexus Founder Brian O'Kelley - adtech, AI, advertising and more AI
About this episode
Brian O'Kelley is the co-founder and former CEO of AppNexus, which built core infrastructure for programmatic advertising and was acquired by AT&T for $1.6 billion in 2018. He's now the co-founder and CEO of Scope3, a company working to reduce the carbon footprint in digital advertising.
In this episode of World of DaaS, Brian and Auren discuss:
- The zero-sum game of auction paradigms
- AI tools revolutionizing software development
- Building personal brands in tech
- Climate tech's shifting business case
Looking for more tech, data and venture capital intel? Head to worldofdaas.com for our podcast, newsletter and events, and follow us on X @worldofdaas.
You can find Auren Hoffman on X at @auren and Brian O’Kelley on X at @bokelley.
Editing and post-production work for this episode was provided by The Podcast Consultant (https://thepodcastconsultant.com)
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