
businessMar 8, 20226:16pending
Alex Lieberman: The Main Reason Why Ads Don’t Cut It Anymore
About this episode
In this video, learn how to create media platforms as marketing layers and how you can monetize them with your own content and products, not just through advertisements but using merch, educational courses, and even NFTs!
TIME-STAMPED SHOW NOTES:
00:00 - Intro to monetizing media platforms
00:22 - Where There’s an Audience, Money Follows
01:53 - The media is the marketing layer
02:30 - Founder's journal as a franchise for career and growth
02:40 - Monetize it based on your audience (Merch, NFTs, etc)
03:57 - Alex's favorite book!
Leveling Up Heroes NFT:
👾Join Our Discord To Get On The Hero List (Pre-sale Feb 27): https://discord.gg/vbXEDP5gdM
📲 Follow Our Twitter For Updates: https://twitter.com/levelingupnft
🔥 Learn More About The NFT Project: https://heroes.levelingup.com/heroes/
Connect:
📚 Get My Book, Leveling Up: How to Master the Game of Life: https://levelingup.com/freebook
🐦 Follow me on Twitter: https://twitter.com/ericosiu
📸 Follow me on IG: https://www.instagram.com/ericosiu/
🍄 Follow Leveling Up on IG: https://www.instagram.com/levelingupofficial/
😎 Listen to Leveling Up Podcast: http://www.levelingup.com/
👨🏫 to Marketing School Podcast (5 million downloads per month): https://marketingschool.io
📈 Get a Free Consultation from my Digital Marketing Agency, Single Grain: http://www.singlegrain.com/
More:
🖼 NFT ONLY Videos https://levelingup.com/nftvideos
🤑 Wealth Building ONLY Videos https://levelingup.com/wealthvideos
📈 Marketing Trends ONLY Videos https://levelingup.com/marketingtrends
🧑🏻🏫 Marketing Case Studies https://levelingup.com/marketingstudies
🚀 Start a Marketing Agency ONLY Videos https://levelingup.com/startagency
💰 Marketing Career Tips ONLY Videos https://levelingup.com/careervideos
————
Enjoyed this episode? Let me know your thoughts in the comments, and don't forget to subscribe: http://youtube.com/subscription_center?add_user=gogrowtheverywhere
Get every episode summarized
Each time Leveling Up with Eric Siu publishes, we email you a written briefing from the transcript — the topics, who appeared, and any specific claims, with the ad reads skipped.
Email me new episodesFree for 3 shows. No card needed.
Hosts & guests
No transcript yet
This episode has not been transcribed. Request it and it moves to the front of the queue.
More episodes
More from Leveling Up with Eric Siu

The New SEO Playbook for AI
Leveling Up with Eric Siu
Sep 3, 202610:11completed

10 Grok Bots I Use to Run My Business (Steal These)
Leveling Up with Eric Siu
Sep 3, 202617:55completed

Give Me 20 Minutes and I'll Show You How To Use Hermes To Scale Your Company
Leveling Up with Eric Siu
Sep 3, 202621:35failed

Grok Bot CRUSHES Hermes and OpenClaw (Steal These Workflows)
Leveling Up with Eric Siu
Aug 31, 202617:05pending