Actual stakeholders? or just your audience?

This episode is an excerpt from the book that we’re writing, the ‘Zombie Scrum Survival Guide’. It’s our way of delivering small increments and involving our stakeholders. So we’d love to hear your feedback, encouragements and wild ideas. You can also listen to us reading this post here. Sign up here to stay informed and provide feedback on our writing.

What makes someone a "stakeholder"? It’s such a simple question that you can’t help but wonder why we’re even asking it. The Scrum Framework relies heavily on involving stakeholders. And for good reason. You need them to validate your assumptions and to determine what is valuable (and what isn’t).

We’ve visited Sprint Reviews where all the ‘stakeholders’ present were internal to the organization; people from marketing and sales, an internal product manager and an opinionated colleague. None of them were either using or paying for the product and its development. We’ve found that not included the right stakeholders is one of the primary causes of Zombie Scrum.

In this podcast we share what is necessary for someone to actually be a stakeholder. We also offer three questions to help you find them.

This podcast is an audio recording of this post on Medium:
http://bit.ly/2Pw6NkO

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The music for episodes 91 and onward was written and produced for us by Basanite. The music for episodes 1-90 was acquired through Yummy Sounds. Post-production by Jasper Huiskamp.