
About this episode
In early 2020, Sam and Josh started having conversations with Investors about doing a Seed round. As initial conversations picked up, things changed drastically in the world.
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Between March and July of 2020, the team focused on execution. As they generated traction, they sparked interest from many Investors, which eventually led them to raise a $12M Seed round in the fall.
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Look for new shows every month on A Whole New Level, where we have in-depth conversations with thought leaders about metabolic health.
(04:56) - A pause in fundraising
(11:26) - Good growing pains
(13:48) - Radical transparency in fundraising
(16:44) - Juggling VC calls and fulfilling orders
(18:38) - Marking the end of fundraising
(21:26) - Taking on operations and content
(22:41) - A vote of confidence for biowearables
(25:33) - The turning point of the raise
(29:26) - Fundraising accelerates the iteration time
(34:29) - 2021 will be a defining year
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