
7 Tips to MAXIMIZE AND KEEP Your Holiday Profits
About this episode
The holidays are a great time to make some extra money, but if you're not careful, all that profit can disappear just as quickly as it came in. In this video, I'm going to share with you 7 tips that will help you maximize your holiday profits and keep them coming in long after the holidays are over.
Consumers will ALWAYS SPEND during the holidays. It doesn’t matter what the economic climate looks like, there’s always potential during Black Friday, Cyber Monday, and Christmas shopping.
BUT while 14 holiday season is great for gains, Q1 is great for losses. This video gives you the top 7 tips you need to cut those losses and ensure your gains stay in your pocket.
Here’s a quick breakdown of the goods you’ll find in this video:
AD SPEND
Most companies are tightening their budgets, but that’s the exact opposite of what you should be doing during a recession. This is the best time to buy ad space, gain new customers, and ensure you’re keeping current customers spending.
FRAUD FILTERS
The holidays are a great time for profit and fraud. Set up fraud filters, including what’s available to you in your payment gateway,
TESTING
Before you launch any sales or bundles or products, test EVERYTHING. Test your sales funnel, fulfillment, customer service, billing descriptors—everything. There should be no aspect that you haven’t checked before Black Friday.
For more tips and help with your payments ecosystem, contact me and my team at DirectPayNet.
Get every episode summarized
Each time Click & Convert with Maria Sparagis publishes, we email you a written briefing from the transcript — the topics, who appeared, and any specific claims, with the ad reads skipped.
Email me new episodesFree for 3 shows. No card needed.
Hosts & guests
No transcript yet
This episode has not been transcribed. Request it and it moves to the front of the queue.
More episodes
More from Click & Convert with Maria Sparagis

#226 Business Identity Theft and the MATCH List (What Merchants Should Know)
Click & Convert with Maria Sparagis

#227 How to Get a Merchant Account FAST (High Risk Business Included)
Click & Convert with Maria Sparagis

#224 Stripe Restricted Business List: Avoid Frozen or Held Payments
Click & Convert with Maria Sparagis

#223 Shopify Payments Isn’t Your Only Option (Keep Your Store)
Click & Convert with Maria Sparagis