7 Saas Marketing Strategy Tips

Paid traffic over SEO to start with

CAC less than CLV

Focus on the funnel and monetization rather than adding features

Tiered monthly pricing works

Cashflow crisis > annual discounts > plan ahead, talk to VC's

Manage time effectively

  repurpose content

  automate support where possible

  hire before it becomes urgent

Build in a viral coefficient by rewarding users for sharing

Speak to customers, get feedback, improve

https://jamesbachini.com/saas-marketing-strategy/

Thanks for listening