654. (Confrontation) Stop Stalling & Start "Selling The No."

What if I told you that saying no to your customers would add trust, reduce your stress, increase your confidence, and help solidify future business?

A large reason people don't like salespeople is that they don't follow through on what they said they were going to do.

It's not that salespeople mean wrong. They don't mean wrong, but they did wrong because they implied that they would check on a specific request and never got around to doing it.

Today, you're going to learn to "sell the no," because it's better that you say no and it ended up being a yes than to say maybe & it is a no.

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