
About this episode
In this episode, Codie discusses the critical role of pricing in business success. She emphasizes that pricing is not just about covering costs but is a powerful lever for growth and customer perception and provides actionable insights for business owners to enhance their strategies and increase profitability.
If you're looking to scale your business, join us here: http://bit.ly/3EWbrGo
Want help scaling your business to $1M in monthly revenue? Click here to connect with my consulting team.
Chapters
00:00- The Power of Pricing Psychology
03:07- Strategies for Raising Prices Effectively
05:56- Learning from Big Brands: Case Studies
08:47- Understanding Customer Value and Market Position
12:01- The Right Time to Raise Prices
15:13- Communicating Price Changes to Customers
MORE FROM BIGDEAL:
🎥 YouTube
📸 Instagram
📽️ TikTok
MORE FROM CODIE SANCHEZ:
🎥 YouTube
📸 Instagram
📽️ TikTok
OTHER THINGS WE DO:
🫂 Our community
📰 Free newsletter
🏦 Biz buying course
🏠 Resibrands
💰 CT Capital
🏙️ Main St Hold Co
Learn more about your ad choices. Visit megaphone.fm/adchoices
Get every episode summarized
Each time BigDeal publishes, we email you a written briefing from the transcript — the topics, who appeared, and any specific claims, with the ad reads skipped.
Email me new episodesFree for 3 shows. No card needed.
Hosts & guests
No transcript yet
This episode has not been transcribed. Request it and it moves to the front of the queue.
More episodes
More from BigDeal

5 Habits Constantly Draining Your Energy | Yung Pueblo
BigDeal
Sep 8, 202655:05failed

The #1 Reason Your Life Stays Small (And How to Fix It)
BigDeal
Aug 31, 202621:34pending

The Psychology of Cheaters (According To A Divorce Lawyer) | James Sexton
BigDeal
Aug 26, 20261:31:54pending

The #1 Investing Habit That Made Me a Billionaire | David Adelman
BigDeal
Aug 24, 20261:06:23pending