516 - What is a Wheated Bourbon? on Bourbon Community Roundtable #106

You know, if there's one topic that sparks debate and curiosity among bourbon enthusiasts, it's definitely wheated bourbons. Today, we're doing a deep dive into these unique spirits with an incredible panel: the always insightful Brian Haara, the ever-knowledgeable Blake Riber, and our good friend Nick Beiter. We're exploring the history and the recent surge in popularity of these bourbons, tracing their lineage back to legendary names like Maker's Mark and Stitzel-Weller. But the conversation quickly shifts to a spirited debate: what truly makes a bourbon wheated? Show Notes: Kenny leads a roundtable discussion on the rise of wheated bourbons Brian shares his initial experiences with wheated expressions Blake discusses the historical legacy of Maker's Mark and "poor man's Pappy" A debate on how to define a wheated bourbon, including brands like Penelope Examination of marketing's role in consumer understanding of wheated bourbons Insights into how wheated bourbons compare to rye-based counterparts Speculation on the future evolution of the wheated bourbon category Support this podcast on Patreon Learn more about your ad choices. Visit megaphone.fm/adchoices