#48: Forecasting the Wedding Industry: What’s Next for Couples & Vendors with Nora Culley Tuck

What does the future of weddings look like, and how can today’s pros prepare for it?

In this episode of Mind Your Wedding Business, Kevin sits down with Nora Culley Tuck, Owner and Creative Director of Engaged with Nora, to forecast where the wedding industry is headed. From the decline of “Pinterest weddings” to the rise of experiential design and Gen Z’s bold approach to tradition, Nora shares how shifts in culture, tech, and client priorities are reshaping the way we plan and celebrate.

Together, they unpack what today’s couples really want, why smaller guest counts can mean bigger impact, and how pros can adapt their systems, communication, and offerings to stay relevant in a rapidly evolving market. Nora also opens up about building her company in 2020, the lessons she’s learned about innovation, and why “don’t get comfortable” is her mantra for future-proofing any business.

Highlights:

• Why “Pinterest weddings” are fading, and what TikTok and short-form video mean for future trends
• How guest counts are shrinking, and why intimate weddings benefit couples and pros
• What true personalization looks like (and why it goes far deeper than choosing a color palette)
• How Gen Z couples are rewriting traditions and embracing risk-taking in their events
• The role of technology - from AI and 3D renderings to wedding websites and automation
• Why continual innovation is the key to surviving (and thriving) in the wedding industry

Whether you’re a planner, DJ, florist, or any creative vendor, this episode offers an inside look at the trends, client behaviors, and industry shifts shaping the future of weddings, and what you can do now to prepare.

Connect with Nora:

Website

Instagram

TikTok

LinkedIn

Connect with Kevin:

Wedding IQ

Fantasy Sound

Instagram

YouTube

TikTok

LinkedIn