About this episode
本书作者叫Simon Sinek，畅销书作家。
他之前写的两本书，Start With Why: How Great Leaders Inspire Everyone to Take Action 和 Leaders Eat Last 都被《纽约时报》评选为畅销书。
同时，他也是一位TED演讲者，他的演讲视频热度在TED所有视频中位列前五，拥有超过5千万的点击量。
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