#4 – The juice cart (Josh Clemente & Ben Grynol)

In April of 2019, Josh turned 30 and was about to move on from Frontier Biometric. At that point, he had been working on the project for more than a year and had exhausted all channels to get traction. Shortly after his birthday, he got a call from Sam Corcos and they started catching up – the conversation ended up being a catalyst in moving the company forward.

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Levels helps you see how food affects your health, empowering you with the tools needed to achieve health goals and improve healthspan. Levels Members gain access to the Levels app and continuous glucose monitors (CGMs), providing real-time feedback on how diet and lifestyle choices impact your metabolic health.

Look for new shows every month on A Whole New Level, where we have in-depth conversations with thought leaders about metabolic health.

(06:07) - Honing the Levels pitch
(10:00) - The importance of asking all the right questions
(12:47) - Diving into the research
(19:42) - The juice cart story
(20:38) - Josh’s unexpected blood sugar spike
(21:44) - A real-life example of CGM in action
(23:00) - Investing in Sam Corcos
(25:43) - Forward work
(26:21) - Creating a partnership
(31:57) - The benefit of complementary areas of expertise
(35:23) - How Levels got its name

Transcripts & Show Notes