#335 S2 Episode 204 - LESS IS MORE: Why Quality Prospecting Is Underrated But Effective

Sellers often focus their energy on the “Spray and Pray” strategy of prospecting, and most of the time miss what really matters the most, finding the right fit. This is the mindset that Collin Mitchell wants to solve today, as he discusses why it is better to focus your time on making quality the top priority of your prospect list. So tune in and learn more in the latest episode of Sales Transformation!     

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HIGHLIGHTS      

• Less is the new more in sales
• Focus more on quality over quantity
• Build lists in a customized way

QUOTES

Collin: “Most of the most elite sellers, top performers at large sales organization positions that I have spoken to, they know that less, actually equals more commission for them.

Collin: “Focusing more on quality than quantity deals that are bigger deals that are worth more. And they take a certain level of creativity to reach out in a meaningful way.”

Collin: “You got to be thinking as a seller, how can you dedicate a certain amount of time to doing those higher-quality revenue-generating activities versus just the high quantity.”

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