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educationJun 18, 202159:38pending

“3 components of a perfect Business Plan” | Jitendra Gupta on Fintech Space, Serial Entrepreneurship, Funding, Market Research and much more.

About this episode

Jitendra is a serial entrepreneur in the Indian Fintech space who has built products like Citrus(now acquired), Lazy Pay & Jupiter in the last 10 years. With having a 300+ members strong team and being backed by Sequoia Capitals, E-context Japan & Ascent Capitals, Here are the things he has spoken about in this podcast.


  • How did he manage to be a serial entrepreneur?
  • What is his take on the payment ecosystem in India?
  • Why do Indians prefer a bank over a lending platform?
  • Challenges he faced in the Fintech Space from being a Non-Tech Background.
  • What are the top 3 components of a perfect Business Plan?
  • How to look at the trends while starting up? How is Jupiter different from others?
  • His top 3 book recommendations for early entrepreneurs.
  • His learning curve throughout his journey.
  • How did they get 30k+ organic users in two weeks?
  • His take on movies, family & sectors for the future.

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“3 components of a perfect Business Plan” | Jitendra Gupta on Fintech Space, Serial Entrepreneurship, Funding, Market Research and much more.

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