271 - Value Meets Price: Unpacking Business Models in Facilitation

Starting your own facilitation brand can be daunting business. Thankfully, Jenny Millar, Kirsty Lewis and Michael Zipursky - three exceptionally wise and established founders - are here to teach you everything they wish they’d known sooner. The mistakes, the models, the pricing strategies, and all of the rich learning opportunities they’ve collected along the way.

As you might have guessed, our special fireside conversation this week is all about the business of facilitation! Around the fire, we dissect our own journeys in the hope of guiding you confidently on yours.

Expect empowering ideas, generous insights, tips, tricks and juicy business amuse-bouches that you can start implementing today.

Find out about:

• The considerations to make before starting your facilitation business
• The business mistakes, learning opportunities and things our guests had wished they’d known sooner
• How you can delegate while retaining agency over galvanising your community
• The Goldilocks effect of pricing: how to price with confidence
• The importance of niching down further than you might think
• How we define value, who creates it, and how you can prove your value to your first client

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Links:

Watch the video recording of this episode on YouTube.

Connect to my guests:

Jenny Millar
Kirsty Lewis
Michael Zipursky

Any thoughts? Share them with us!

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👉 What happens when being “professional” gets in the way of being human? My new podcast Unprofessionalism explores the rules we’re taught to follow at work, and what happens when we break them. Listen here: https://unprofessionalism.buzzsprout.com/  👈