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leisureMar 26, 202634:50failed

209 | How Stacked reinvents P2E gaming rewards

About this episode

Jon Jordan talks to Pixels' CEO Luke Barwikowski about Stacked, the company's new P2E rewards platform.


  • [0:56] Introducing Stacked, the new rewards app from Pixels.
  • [2:02] Pixels still believes in play-to-earn for web3 gaming, notably using data-driven rewarded play.
  • [3:44] Stacked is the productification of Pixels' reward system that any game can plug into.
  • [5:09] It allows you to distribute your onchain assets in a smart way.
  • [5:19] The player-facing element is the Stacked app. There's also a b2b element, including an SDK.
  • [7:41] This is like an ad network that categorizes player types using segmentation and reward testing.
  • [9:29] You can also run an AI agent to help create new rewards to drive retention and engagement.
  • [12:35] P2E is sustainable in Pixels right now in terms of Return on Reward Spend metric of 3.
  • [16:10] F2P/P2E games require all different user types, from free to midcore spenders to whales.
  • [18:54] Launching Stacked allows Pixel's game designers to not have to worry about rewards.
  • [21:50] The PIXEL token will become a stake-only token, with other assets used for rewards.
  • [24:20] Other companies, including web2 games, will be able to use Stacked as a white-label solution.
  • [28:27] As well as P2E, crypto is also really useful for asset trading in games.
  • [32:04] The web version of Stacked is out, and the app is in review via app stores.

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209 | How Stacked reinvents P2E gaming rewards

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