20: Delivery Driver to Ecom Millionaire - Chuckie & Shelby Gregory
About this episode
Chuckie & Shelby Gregory (Co-Founders - Club EarlyBird) share their story of how two regular people became successful by creating a product to solve a problem everyone faces.
In this episode, they share their story of how they went from running a gas station food distribution company, trying and failing at product creation, and eventually creating their flagship product, Club EarlyBird.
FOLLOW CLUB EARLYBIRD
Website:https://www.clubearlybird.com/
Facebook: facebook.com/clubearlybird/
Instagram: https://www.instagram.com/clubearlybird/
Chuckie's Instagram: https://www.instagram.com/earlybird_founder/
Shelby's Instagram: https://www.instagram.com/shelbylayla_/
TIMESTAMPS
00:00 - Guest Intro
02:58 - Podcast Start
03:18 - Agency Founders Live Recap
05:09 - What is Club EarlyBird?
06:56 - The origins of Club EarlyBird
08:46 - Chuckie was a punk growing up
15:28 - College Football chat
17:21 - Chuckie went to 4 high schools in 4 years
20:09 - Shelby's High School and College Experience
22:16 - The problem with Marketing Degrees
26:06 - Andrew's College experience
28:44 - Dropping out Freshman Year
29:22 - How Chuckie used student loans to keep his business afloat
35:25 - Chuckie's intro to Entrepreneurship
37:05 - Hiring Chuckie's first employee
38:30 - Chuckie's acquisition strategy
41:29 - How Chuckie sold his first business
43:48 - The start of Club EarlyBird
46:16 - What is the Morning Cocktail?
46:56 - Do entrepreneurs need to wake up early?
54:31 - Chuckie's morning routine
01:02:57 - Eddie doesn't work because he needs to
01:03:42 - Gaming and Fantasy Football
01:07:04 - "Wake The F*** Up" to Club EarlyBird
01:08:55 - Chuckie tested his product for TWO YEARS
01:12:46 - Self testing product mixtures
01:15:41 - Working with a partner
01:16:36 - How Club EarlyBird found a manufacturer
01:19:14 - Selling to family and friends
01:20:53 - Why Chuckie's first business was a failure
01:21:31 - Familiarity with a twist
01:22:08 - Creating BLUE offers in RED oceans
01:30:33 - Photography Hack - Shoot in IKEA
01:34:23 - Why a simple image converts the best
01:39:58 - Why good ads don't always convert
01:42:26 - What you need to get started with product
photography
01:44:10 - The power of LIMITED EDITION
01:49:22 - Why Customer Analytics are so important
01:56:05 - Black Friday performance
01:59:33 - SMS Marketing - Postscript & Timezones
02:05:45 - Eddie and Terry's baby is on the way
02:08:19 - Why Chuckie practiced his football kick for a year
02:16:12 - How to find great employees
02:16:52 - Why Andrew works for Eddie
02:21:01 - Why Terry is the best
02:23:23 - Why Chuckie doesn't drive anymore
02:25:26 - Investing in customers
02:29:31 - Andrew and Terry's scary similarities
02:32:43 - Why women have a different eye for things
02:34:37 - Are stereotypes really accurate?
02:35:50 - The importance of High Quality Merchandise
02:40:34 - Why Demand sells
02:47:45 - Subscription tips from Club EarlyBird
02:49:46 - Why Eddie is heavily invested in Spirit Airlines
02:53:41 - Why Chuckie dropped thousands at the Barstool 500
Party
02:56:40 - When did it feel like "you made it"?
02:58:53 - Chuckie and Shelby's Fortune Cookie Advice
FOLLOW 4MEDIA:
Main YouTube Channel: https://www:youtube:com/4mediamarketing
Clips Channel: https://www:youtube:com/channel/UCNx7auVTseV865Mu1CZX0WQ
Website: https://4media:marketing/
Join Our Team: https://4media:marketing/jobs
Instagram: https://www:instagram:com/4media:marketing/
TikTok: https://www:tiktok:com/@4media:marketing?
EDDIE
Instagram: https://instagram:com/eddiemaalouf
Twitter: https://twitter:com/imakegreatads
Marketing Course: https://www:brilliantmarketers:com/
ANDREW
Instagram: https://instagram:com/andrew_deitsch
Website: https://andrewdeitsch:com
YouTube: https://www:youtube:com/andrewdeitsch
Andrew's Other Podcast: https://www:andrewdeitsch:com/podcast
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