153. Optimizing Your Launches with Copywriter Nicola Moors

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You are going to LOVE today’s conversation! I sat down with journalist-turned-copywriter Nicola Moors for a fascinating and insightful chat about all things copy and launching.

We dig into how copywriting is a DATA driven process (which surprised me because I think of writing as a creative thing).

Writing copy that converts was one of the most intimidating tasks in my business when I started marketing digital programs and I immediately wanted to outsource… maybe that’s you too?
 
If so,  you might be surprised by Nicola’s recommendation where she helps coaches and course creators have profitable launches fuelled by data and research. Her data-approach to messaging and funnels has won her clients above-industry-average results.

Be sure not to miss this one – it's full of practical tips and really good gems that will truly shift your perspective.


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