
15: From Videographer to Event Coordinator - Iconic Becker
About this episode
With his company Klevr Solutions Icon produces some of the best events around. He strives to help companies reach their first $1,000,000 day through live vents. In this episode he breaks down exactly how he got here and oddly enough, why he doesn't believe in pigeons.
TIMESTAMPS:
00:00 - Intro
02:33 - Who is Iconic Becker?
03:26 - Iconic hates the letter C?
04:39 - From videographer to event coordinator
05:54 - Going for the biggest targets because they never look up.
08:10 - Selling a $28,000,000 with one video
09:29 - Using testimonials to collect data
10:17 - When Covid hit
11:24 - Where the transition point came
13:00 - Pulling the data
13:31 - What was the main thing wrong with events
14:18 - One of the best events
16:02 - Once they had the framework
17:20 - When Icon reached out to Joel
20:17 - Dan Bilzerian's assistant couldn't compete
24:10 - Pulling off Joel's event against all odds
26:13 - The Church of Chaplin
27:27 - After the success with Joel
28:18 - Why do you bring up Avatar so much?
30:26 - What makes the events good?
33:16 - Fluidity of education and having a start and stop
36:28 - The best way to select speakers
37:39 - Eddies props to Icon
40:48 - Credit to his team
42:54 - Testimonial feedback
43:00 - If the tickets are expensive you must deliver
43:37 - The #1 thing people remember from events
44:30 - Making an event feel like an experience
45:53 - Are name tags necessary?
48:04 - Taking care of the speakers
50:44 - Quick delivery
52:00 - The point of events
53:34 - Agency Founders
55:41 - A funny scenario
59:00 - It's like a sport for Icon
01:02:08 - What did you learn from your reality show?
01:05:29 - Selling his show to HGTV
01:07:55 - Where do you see things going virtually?
01:11:32 - Experimenting outside of Facebook
01:12:39 - Life 3.0
01:19:24 - What does Eddie think about it?
01:21:32 - Why Icon documents everything
01:23:22 - The fortune cookie
01:25:17 - Where to find Iconic
FOLLOW ICON
Instagram: https://www.instagram.com/iconicbecker/?hl=en
Facebook: https://www.facebook.com/iconicbecker
Documentary: https://www.youtube.com/watch?v=7temZ-6hhxw
FOLLOW 4MEDIA:
Main YouTube Channel: https://www.youtube.com/4mediamarketing
Clips Channel: https://www.youtube.com/channel/UCNx7auVTseV865Mu1CZX0WQ
Website: https://4media.marketing/
Join Our Team: https://4media.marketing/jobs
Instagram: https://www.instagram.com/4media.marketing/
TikTok: https://www.tiktok.com/@4media.marketing?
EDDIE
Instagram: https://instagram.com/eddiemaalouf
Twitter: https://twitter.com/imakegreatads
Marketing Course: https://www.brilliantmarketers.com/
ANDREW
Instagram: https://instagram.com/andrew_deitsch
Website: https://andrewdeitsch.com
YouTube: https://www.youtube.com/andrewdeitsch
Andrew's Other Podcast: https://www.andrewdeitsch.com/podcast
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