130. What it Really Means to Niche Down with Jessica Osborn

Send us Fan Mail

Can narrowing your focus really create more opportunity? The term “niche” has become common lingo in online marketing, but surprisingly many business owners still resist, thinking, if I get too specific I’ll turn people away.  So to debunk myths around niching, I brought in business growth strategist for female consultant coaches and service providers, Jessica Osborn. 

In this episode we’ll help you navigate how to make a huge shift in how you approach the “niche” conversation. She'll break down the three specific parts of what makes a great niche, and help you avoid the pitfalls of not inching down. 

I couldn’t think of a better way to start the new year. So if you want to get clearer and be more specific with your marketing strategy while serving your people best and want to niche down in the right way, this is the episode for you! 

 EPISODE  SHOW NOTES👇

➡️  https://heathersager.com/episode130/

Support the show

🔗 Grab the latest FREE resources: https://heathersager.com/start

🔗 Browse all episode shownotes: https://heathersager.com/blog

📣 The Signature Talk Accelerator  → click here and join the waitlist to get details about the next live cohort. Nail your message, hone your story and create a magnetic talk that grows your business from any stage.

👋 CONNECT WITH HEATHER:

Work with Heather: https://www.heathersager.com/
Instagram: https://www.instagram.com/theheathersager/
YouTube: https://www.youtube.com/HeatherSager

If you’re loving this episode, please take  a moment to rate & review the show. This helps me get this message to more people so they too can ditch the hustle 24/7 life.