116. Booked Out, Busy, and Still Not Profitable Enough?

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Most interior designers think they have a revenue problem.

But what if the real issue isn't how much money is coming in?

What if it's how much money is quietly leaking out?

In this episode, Katie breaks down one of the biggest profitability challenges facing design firms today: hidden profit leaks.

From scope creep and revision loops to owner over-involvement and untracked labor, many designers are losing thousands of dollars without realizing it.

In this episode, you'll learn:

• Why revenue and profitability are not the same thing
• The hidden profit leaks affecting most design firms
• How scope creep impacts your bottom line
• Why tracking time still matters—even with flat fees
• The role owner dependency plays in profitability
• How to identify margin erosion before it becomes a bigger problem
• The CEO mindset shift that helps protect profit

If you've ever felt like your business should be more profitable than it is, this episode is for you.

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