
About this episode
Combining a passion for spirits, industry knowledge, and blending expertise, Phenomenal Spirits has released its first whiskey. RY3 Whiskey (Pronounced "Rye 3 Whiskey") is a rum cask finished whiskey that was carefully crafted from this blending house. Phenomenal Spirits, Karthik Sudhir and Matt Witzig, joins Bourbon Lens to talk whiskey. Karthik is the Founder / CEO of Phenomenal Spirits and drives product development, strategy, brand positioning, market expansion, and investor relations. Matt was the Co-Founder, Master Distiller, and Head Blender at Joseph Magnus Whiskey prior to joining Phenomenal Spirits as Master Blender and COO. You learn more about the origins of the brand and blending house as well as where they wish to take this brand next.
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Cheers,
Scott, Michael & Jake
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