067. Viral Food Trends: Science vs. Social Media

Are TikTok food trends worth the hype, or are they just passing fads? In this episode, Dr. Bryan Quoc Le, a renowned food scientist, joins Rich Herrera to dissect some of the most talked-about viral food crazes. From olive oil shots touted as hangover cures to the controversial practice of dry-scooping pre-workout powders, they separate fact from fiction. The duo also tackles the raw milk debate, examining its purported health benefits against the scientific risks. Plus, they explore functional ingredients in everything from snacks to skincare and discuss whether they truly deliver on their promises. This episode is a must-listen for anyone curious about the science behind the trends shaping our food culture and whether these viral sensations are as harmless—or as dangerous—as they seem. 

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