0031 - Design Action with Rohan Perera

Welcome to the podcast. I am Calayjia

And I am Zain. Today we are talking with Rohan Perera, entrepreneur and one of the founders of HEBE, Design Sprint Ireland and Leandisruptor.com among other ventures.

You are very welcome to the podcast, Rohan. Can you tell us a little about yourself to begin?

The idea of “Design Thinking” and “Design sprints” seem to have become ubiquitous in recent years, who is using it and why? 

So: build, make, tinker and learn - prototype test, observe and evaluate.

Isn’t design thinking just another (new product development (NPD) process?

What do you think is motivating the “Design” movement? Is it a fad or a real shift in mind-set and commercial imperative?

Can anyone develop a design attitude? How can a newbie start out?

Can you talk about the role of the facilitator? What are the benefits of having someone facilitate a group design sprint?

I think that facilitation is a bit of an art, subtle and difficult to get right. What do you look for in our own facilitation practice, how do you stay fresh and keep on-track?

What is the difference between facilitating a sprint and conducting (or managing?) all the multiple moving parts of the whole new product development process?

How sustainable are Sprints? If the approach is so productive, why don’t we do it all the time?

Jack Knapp’s Sprint process starts with “setting the stage”, starting with a big problem, a long-term goal.

But where do long-term goals come from? How do we identify and decide on these big problems?

That is a good point to finish on. 

Thank you for sharing your thoughts and experiences today.

Acknowledgements:

Music

(EzaOne - Supernova: youtu.be/xZDYu5azS-c)

Title: Eza One - Supernova

Artist: Argofox (record label)

Source: “https://soundcloud.com/argofox/ezaone-supernova”

License: “CC BY”

Argofox is a record label releasing royalty free music for creators to use in monetized videos and streams in exchange for credit.

Cover Art 

Title: "Blueprint for the Human Driver"

Artist: (a graphic treatment by Allen Higgins).

Source: file

License: CC BY-NC-SA 4.0

The blueprint is a treatment of the image “Space Envelope for a Compact Automobile” and is used under Fair Use. From “Humanscale 7/8/9 booklet by Niels Diffrient, Alvin R. Tilley and David Harman; Henry Dreyfuss Associates, M.I.T. Press (1981)”

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