Impact Pricing
Mark Stiving, Ph.D.
EN974 episodes
businessmarketingeducationhow to
The Impact Pricing Podcast will help you win more business at higher prices by teaching you about pricing and value. Once you understand how your buyers perceive the value of your product, you can build, market and sell products that win at higher prices. Pricing is really about creating, communicating and capturing value.
Episodes (974)
Buyer Insight: Why AI Is Making SaaS Metrics Grow Up
Impact Pricing
May 8, 20264:40pending
Why the Same Product Shouldn't Have One Price (And What to Do Instead) with Bobb...
Impact Pricing
May 4, 202630:36pending
Buyer Insight: Credits Are Both Billing and Currency and That's the Problem
Impact Pricing
May 1, 20264:38failed