Why Listeners and Consumption Matter More Than Downloads

Listeners and consumption percentage are the two key analytics every podcaster should focus on to gauge their podcast's success.

While downloads are important, understanding who's actually listening to your episodes provides a clearer picture of engagement.

Products I Use for One Minute Podcast Tips

Note: these may contain affiliate links, so I get a small percentage of any product you buy when using my link.

My equipment:

• RODE NT1-A large diaphragm condenser mic
• Rodecaster Pro II audio production studio
• Sony MDR-7506 Studio Monitor Headphones
• Elgato Wave Mic Arm Low Profile

Recommended resources:

• Captivate.fm podcast hosting, distribution, analytics, and monetization
• Boomcaster remote recording and live streaming
• Hindenburg Pro recording and editing
• Auphonic AI assistant for audio post production

If One Minute Podcast Tips has helped you improve your podcast, you can support it with a one-off tip.

No subscriptions, no commitment - just a simple way to say thanks. Show your support here.

If you enjoy the show, I'd love for you to leave a rating or review on your favourite podcast app!

And please let your friends and other podcasters know they can listen for free on Apple Podcasts, Spotify, their preferred podcast app, or online at One Minute Podcast Tips.

Winner of the Best Podcast Tips Podcast in the 2024 Ear Worthy Independent Podcast Awards.