About this episode
Sali Christeson quit a corporate job to pursue the dream of building a fashion brand for ambitious women to look and feel good while breaking barriers.
Counterintuitive to most tips for entrepreneurs, Sali credits her MBA for building her well-rounded set of skills.
In this episode of Shopify Masters, you'll hear from Sali Christeson of ARGENT on how to build a fashion brand from the ground up.
For more on Sali Christeson, ARGENT, and show notes: https://www.shopify.ca/blog/argent-mba
Tune in to learn
- Why you might want to get an MBA before starting your business
- What is a brand book and what needs to go in a brand book
- How do you measure that you are making progress with building your brand
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