When Business Gets Scary | Sheboygan Haunted Asylum

What happens when a passion for horror, community, and entrepreneurship collide? In this Business Over Beer Midwest Series episode, Ben sits down with Tanner from the Sheboygan Haunted Asylum — one of Wisconsin’s most talked-about haunted attractions. From the early days of transforming an abandoned asylum into a full-scale business, to the challenges of running a seasonal operation that relies on creativity, trust, and local support, Tanner shares how he’s turned fear into opportunity. This isn’t just about ghosts and jump scares — it’s about vision, grit, and building something that truly brings a community together. 💀🏚️🍺

So grab a cold one and get ready for a conversation where business gets scary. Tanner and Ben dive deep into what it takes to lead a team, engage an audience, and keep the doors open when your business depends on chills, thrills, and connection. Whether you’re a small-business owner, a lover of haunted history, or just here for the spooky stories, this episode will leave you inspired (and maybe a little on edge). 👻🎧

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