What will be the Most Value Skill in 2030

0:00America leads the world in medicine development. It matters. We get new medicines first, nearly three years faster. Five million Americans go to work because we make medicines here at home, and not relying on other countries keeps us safe. But China is racing to overtake us. Will we let them? Or will we choose to stay ahead? When America leads, America cures. Let's tell Washington to keep us in the lead. Learn how at americancures.com, paid for by pharma. Already folks, we are going to break down something Cody Sanchez said the other day about the best skill to have by 2030. We're going to do this with the one and only Steven now. But Steven, before we do that, please do that marketing spend so we can get into the conversation. Although again, I work very happily for Velocity Morris Capital, all the ideas and topics discussed on this channel that have my own. So let's get it going. Yeah folks, if you don't know marketing makes us say that every video. So Steven and I don't get in trouble. So yes, that is a requirement in each of our videos. But here we go. Cody Sanchez,

1:02yesterday, Steven said that by 2030, sales, what you what you do now, what I did for 30 years, is going to be the most valuable skill. Now she breaks down sales into three other buckets. I will do that in a minute. But just generally speaking, in a world of AI coming, what say you is sales going to be the most valuable skill? I'm going to say one of them because I think blue collar kind of like jobs are going to be just as important because AI can't really do that unless it gets our implementing robots into that stuff. And then that's a whole different story. But yeah, blue collar, you know, trade skill sets are going to be very important as well. But yeah, sales in the almost 40 years of my, you know, professional career, that's been the best skill set to ever have period. So I mean almost in life, you're almost to some degree, selling something every single day, if they're selling your position,

2:05selling your, you know, I mean as far as like relationships kids, it's all their sales. negotiations brother. Yeah, I agree with that. So she goes on to break down sales into three elements. I think there's more to this and you and I will add more. I'm sure. But we'll start with what she said. Okay, number one was communication. Again, I think, you know, I think the, the human connection is going to be something people are starving for in a world of AI. I think I think AI is just going to very quickly morph into AI slop. Everybody's going to feel the same. And it's going to be, yeah, well, it's, it's like almost too perfect. Frankly, and the human condition is not that. So I think, you know, the first thing she talks about is communication. I'd call that storytelling, right? And again, communication to me is both verbal, what you and I are doing now. But also, don't, don't sleep on the written word. That's another form of communication as well. Agreed. 100% how you frame it. Certain verbiage terminology is all going to kind of, you know, impact, like you said, communication. Because again, you just want to convey a certain message.

3:10And sometimes if you're utilizing, you know, wrong words, time, whatever else, yeah, that's key. Because you really got to know the nuances of conversation, you know, and also, you know, going back to what you said as far as, you know, the world starving for human connection. To this day, I get it every day. It's like, people love the fact that I'm a real guy. Yeah, right. I'm not really just by the book, you know, I got like real emotions and, and, and, you know, I can understand certain things, but I bring a more personal approach to it all, you know, I mean, a lot of times I, I, I involve a lot of humor because that's my personality. Yeah. But I think a lot of my clients really appreciate that because, you know, we keep it light. You know, this has to be too serious, you know, like it's not life or death in a certain stand, you know, certain sense, but, uh, yeah, I truly believe that human connection. That's where I shine. A lot of times people remember me years ago, just because, you know, Steve, exactly. So, I've never had to change my cell phone number. So it's like, God, it really. So that was the early 90s. But anyway, um, yeah, I would agree 100% with Cody. Yeah. So next up, she calls building

4:13relationships. You know, this is your network is your network. Again, yeah, I certainly see sales as building relationships. Because again, the bigger your rolodex, the, the, you know, the more people can help you. And also to me, it's not only who do you know, but who knows you? Right. It goes both ways. What do you think? Again, um, let's see, someone's trying to call me. I apologize here. I kind of, that's okay. I don't hear that. Oh, okay, good. Um, yeah, I mean, again, networking and, and, and communicating again, that's part of the communication portion. Getting the word out to let everybody know what you do. Otherwise, no one can come find you and you're not going to get, you know, kind of as much business if you're kind of passive in that way. So communication, you know, that leads over into marketing as well to convey the right message and yeah, but people knowing you as well as it's important. So networking and getting the word out. Again, that's all part of sales. Yeah. And again, building relationships is actually, it can go the other way. I mean, I've met plenty of people over the years that are just dicks. And I will do everything I can not to work with them, but also have others not work with them.

5:17So again, you got to be a good person building relationships. I think Warren Buffett says something like it takes a decade to build a relationship in five minutes to destroy it. Never forget that. Oh, man, definitely something to really pay attention to because, you know, people are human beings and they have their days and their moments and sometimes just one, you know, episode of, oh, you know, I didn't mean it, whatever. It's like using that analogy, you know, you can nail a bunch of nails into a wooden fence and, you know, to kind of say that every time you say something wrong would be some bad, you know, that's a nail in the wooden fence, but then you apologize and you remove that nail, but you still got a hole in the wooden fence. So too many holes that wooden fence is going to end up on sand. So there's only so much opportunity to, you know, not mess up. So I would agree with them, you know, you got to understand that dynamic of professionalism and, you know, you don't want to cross the line too much, but agreed. Building relationships, man, it's hard work, you know, so you got to stay consistent. There you go. Her third and final one was

6:20follow up. And again, this is something that I think most people fall down on. They're always worried about the next lead, the next contact, not realizing that it's the easiest sale of someone you've already sold well and made them happy, right? So again, the ability to follow up with your current client base, stay engaged. Make sure your name is front and center. Never give them a reason to go anywhere else. Correct. Follow up. Follow up. Follow up. Follow up. Follow up. I say this a lot. My best ability is my availability. So I tell them often, hey, I pick up weekends, holidays, after hours, just make it, you know, legitimate that, hey, you got a hot one, they need to put it off that day. Call me up. But if it's something like, hey, you know, I was thinking, just respect my time. That could probably be till Monday, but I agree with you. Follow up. Because again, follow up builds, you know, trust. Like you said, you're going to do something and you're going to follow through with it. Then, you know, be a man of your work. So I would agree with you, brother. All right, here's the next one for you. These are now mine, not codies. These are again, mine, not codies. The one where I see most people fail. Because again, when you're in sales,

7:23lots of people go, oh, I could do that. Right. Lots of people go, oh, you know, I'm smarter than you. I'm better than you. If you can do it, I could do it. And I kind of relate that to surfing. Right. Surfing looks remarkably easy from the beach. Oh, yeah. It isn't until you get out on the water and you try to stand up until you realize how hard it is. And the thing I will anchor on with sales is the pressure. Right. If you have weekly, monthly, quarterly, numbers, last month, man. And, you know, I've been to many QBRs where there were what we call public executions. People were brought up on stage. They were undressed for having a city quarter and they were fired on the spot. Public excuse. And again, that just sends shivers down your spines. That's kind of jerks I've worked for. But yeah, you have to be able to handle pressure. I think that's another trait for sales people. And you either crumble or you get really strong. I would agree. Because again, it takes a certain, you know, personality to always be like on the

8:25grind and, you know, yeah, because with sales, you're only as good as your last month. And so you almost had to start from square, you know, from square one again every quarter day one. Everybody's at zero. Yep. Exactly. So I would agree with you. It takes a certain type of person to have that, you know, internal fortitude to keep going when you're, you know, the months are bad wherever else. You get bunch of door slammed in your face. Amen. You know, that's the last phone call. You know, get out of your mind. Next. Next. Yeah. So yeah, that that would be something I would be too. Yeah, the last one I really think about. And again, I think about what made the difference between the great sales reps and the average sales reps and the great sales reps, frankly, never forgot about building pipeline, right? In sales, especially enterprise sales, where a deal could be six, seven, 10 million bucks. There's a lot of sales reps I met that only worked on that one deal. They treated it like a special egg. And they tried to coast it to the finish line. But the best of the best we're doing that and still building pipeline, which,

9:29which means two things. One, is if they got the big deal closed, they would have a lot of accelerator money on top of it. Right. And it also met if that big deal failed, they can probably still get to quota because they, they never forgot that the pipeline behind it. So the ability to multitask the ability to keep your brain in two different places, right? You're, you're negotiating a 10 million dollar deal here. And then you're going to a entry level call here. And you know, it's, it's wildly stressful if you do all of this. I think a lot of beginner sales reps. Yeah, that's a skill set that you definitely have to build as far as multitasking because it's, it's difficult because you got to somewhat break up your focus into like multiple, you know, situations that otherwise that you can get any of them done. So, yeah, I mean, sales isn't for everybody. But when you can excel at that, I mean, from what I've seen, you know, every place I worked at, sales people always usually made the most money. So for sure, I would tell you every company I've been at the, oh, I want to be accurate here. Probably the top five sales reps

10:32every year made more than the CEO, at least before, before stock options. Just, yeah, four stock options. Yeah, yeah. Yeah, yeah. I was going to say, yeah, I mean, because I know my, yeah, those options are pretty good. Yeah. I think they're going to be making a little bit more money than me down the road. But anyway, um, yeah, I would agree with you there, brother. It's just, uh, it's a whole different, uh, you got to be a whole different animal, really, to be honest with you, you know, um, you got to be, yeah, you got to have so many different skill sets all rolled into one body, you know, it's yeah, and the ability to handle stress. I think that is the great, that's where I saw most sales would burn out. Correct. Is the stress differently, right? Yes. I would get it as a challenge. You know, I mean, there is no stress. Yeah, you eat stress. It doesn't, it doesn't. With milk and all the big bowl of stress every day, brother. Um, but yeah, I think it's just in perspective, because if you let that kind of get to you, then yeah, you can start to crumble. So you got to stay, you know, relax. And so your mind is clear and you're not panicking. And

11:34you know, I mean, so, but all of that together with, you know, if you're going to be a good sales person, you really need to have the proper, uh, operational team to support because you're going to bring in all the leads. And if they get stuck there, nothing happens. And so there's a little bit of, of, of, of a team, team play in all that as well. But yeah, part of that skill set to bring in the D leads would be, uh, sales, but the, the proper operational support team is vital. So, but yeah, no, I think, uh, Cody, it's almost like, I don't know, common sense to some degree that, yeah, that's going to be a really strong skill set, because I don't know unless AI is going to know certain nuances of conversation, not happening, you know, I mean, I don't think the technology is up to that point. Yeah, I don't think it's learning fast enough to kind of know that stuff to read the coin. And again, I don't know about you, but I call into these support desks and I get this stupid automated voice. It's, yeah, uh, breaking hate those things. This is Molly, your, you know, your blah, blah, blah, hi, upper, whatever. Who can I transfer your culture? You're like, hello, hello? Is this, you know, you just want a real person. So that human connection,

12:38it, at least in my position, what I do, it's so vital. There's people that call me to the day that I talked to five, 10 years ago, that just remembering me because, you know, the, the interact. You did what you said you're going to do. You deliver. They don't even go anywhere. Yeah. Exactly. So, very cool. Well, Steven, if somebody wanted to start a file with you or talk about the 50, 40, 10 or 90% CLTV or fast 50 or all these amazing loan products you offer, what do they do? Just shoot me an email down there. Uh, s down at velocitymortage.com. Um, in the subject line, please, uh, please put the acronym O R A A T. It makes it easier for me to find the, the emails because sometimes I just get a flood of them. Um, otherwise in the body of the email, you know, brief description, what you're looking for. Property address is going to be super helpful, at least city and state to make sure I lend there. And then maybe, you know, make a score and the best phone number reach you at. And I'll typically be in touch with in 40 to 72 hours. All right, folks, s down at velocitymortage.com. Uncle Steve, thank you, buddy. Take care. Have a great week. You too, Mike. At blinds.com, it's not just about window

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