What's wrong with Alexa

Amazon created the initial technical scaffolding for Alexa quickly, jumping out to an early lead in the market for smart speakers and voice assistants in the home. But nearly a decade later, Alexa is still under construction. 

That's the perspective from Tigger (Charlie) Kindel, a Seattle tech industry veteran who worked at Amazon from 2013 to 2018, leading Alexa product management before building the Alexa smart-home technology team. 

We contacted him this week to get his perspective as Amazon resets its strategy for Alexa and Echo. The company is making widespread layoffs on its Devices & Services team amid reports that the division is losing as much as $10 billion a year.

Plus: New comments about the future of Alexa from Amazon CEO Andy Jassy. 

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