Unleashing Data Curation and Identity Frameworks: Simpli.fi and Audigent's Groundbreaking Partnership | Drew Stein
About this episode
Drew Stein, founder and CEO of Audigent
In this dynamic Simpli.fi TV interview, Drew Stein from Audigent and David McBee from Simpli.fi discuss the innovative concept of data curation. They explore how data curation packages data and inventory into pre-packaged deal IDs or private marketplaces, offering real-time data and optimization. They highlight its significance in the cookieless future, providing privacy-safe and consumer-friendly solutions. The partnership presents exclusive contextual deals and over a thousand private marketplace deals across various verticals, driving performance and efficiency for brands and media agencies. Overall, the interview showcases the power of data curation to revolutionize AdTech, shaping more effective and privacy-conscious marketing strategies.
Get every episode summarized
Each time Simpli.fi publishes, we email you a written briefing from the transcript — the topics, who appeared, and any specific claims, with the ad reads skipped.
Email me new episodesFree for 3 shows. No card needed.
Hosts & guests
No transcript yet
This episode has not been transcribed. Request it and it moves to the front of the queue.
More episodes
More from Simpli.fi
The 2026 Marketing Trends
Simpli.fi
The Last Unskippable Ad: DOOH's Programmatic Power Fueling Real-World Results
Simpli.fi
Mastering Programmatic Advertising | Matt Bailey
Simpli.fi
Cracking the Code of Effective CTV Commercials | Hernan Vazquez
Simpli.fi