To Get What You Want, Be Both Assertive and Warm

When you’re interacting with people at work, how often do you find yourself deflecting praise, downplaying your accomplishments, or responding “busy!” when someone asks how you’re doing? Why are those such common habits, especially if they so often leave us feeling fake? Alison Fragale, a professor of organizational behavior, offers an alternative: bring genuine strength and friendliness to everyday interactions because that combination gets women the success we deserve.