Three lessons from selling to developers

In today’s episode, Jack discusses what it was like working in a sales team at Stack Overflow, selling to developers, and why you should think about sales in terms of champions. 

What we cover

(01:07): Being a Sales Development rep.

(03:34): When a salesperson gets an inbound lead, it's a euphoric moment.

(03:09): Developers rarely check emails.

(05:04): Connect with people that already have a problem.

(05:48): Qualify your leads.

(07:04): Think about sales in terms of champions.